Let’s Talk Strategy
Whether you’re stuck, scaling, or experimenting — let’s explore how personalization and CRO can drive growth for your brand.
I work with mid-to-large ecommerce brands to unlock performance using data-backed personalization and experimentation.
If you’re looking for a consulting partner who builds clarity and momentum — start here.

VP Digital Strategy
Fortune 500 Retail Brand
“Craig’s strategy helped us go from scattered tactics to a system that actually drives results. Personalization, experimentation — he built the structure, and our KPIs followed.”
© 2025 Strategy & Design Co.